Last month at SMX Advanced, Microsoft announced that Bing would be redesigning its Webmaster Tools this summer. Well, as of today, the new version is available.
The Senior Product manager of Bing Webmaster Tools, Anthony Garcia discusses the changes below:
The redesigned Bing Webmaster Tools provide you a simplified, more intuitive experience focused on three key areas: crawl, index and traffic. New features, such as Index Explorer and Submit URLs, provide a more comprehensive view as well as better control over how Bing crawls and indexes your sites. Index Explorer gives you unprecedented access to browse through the Bing index in order to verify which of your directories and pages have been included. Submit URLs gives you the ability to signal which URLs Bing should add to the index. Other new features include: Crawl Issues to view details on redirects, malware, and exclusions encountered while crawling sites; and Block URLs to prevent specific URLs from appearing in Bing search engine results pages. In addition, the new tools take advantage of Microsoft Silverlight 4 to deliver rich charting functionality that will help you quickly analyze up to six months of crawling, indexing, and traffic data. That means more transparency and more control to help you make decisions, which optimize your sites for Bing.
Anyone who currently uses Bing Webmaster tools will find that their accounts have automatically be upgraded with the new features upon login. Bing also reports that they also have many more features in the works that they will be releasing in the coming months.
The new Bing Webmaster Tools set comes just days after Yahoo announced that they have begun testing Bing search results in their engine. The Bing toolset is going to become far more important to SEO’s as Microsoft takes over the entire Yahoo search index, which is slated to happen in the United States and Canada by the end of August or beginning of September.